Canal Pança is an audiovisual platform. It aims to create a place for debate about gastronomy as a cultural expression and eating as an intrinsic act of the human condition.
CP uses digital platforms as a tool to share an honest, inclusive and holistic vision about food. From tradition to innovation, from post-modern madness to popular culture, their mission is to show the most diverse possibilities of flavor and existence within the kitchen.
Canal Pança is a brand with the flexibility to be serious when the occasion arises and also to assume its expressiveness, humor and quirkiness. |
Regarding the logo, we designed bulging and voluptuous shapes, which reminded us of a full belly after a good meal.
We created a mascot that brings together a portuguese expression: mais olhos que barriga — more eyes than stomach, and a mouth, which we use to communicate and eat — Canal Pança's forte.
